Weird band self-promo site
This band does something really weird in its song listing. They have a separate genre listed for each song on their album, including the ones you can't listen to.
Is that not weird?
They're also keyword-marketing with names of bands they sound like (or want to sound like). I got to them through a sponsored link on Gmail:
To Wilco Fans - www.OursToDestroy.com/Wilco - We Built It, It's Ours to Destroy, Music Influenced by WilcoThat's the exact link from my Gmail. I have no idea what sort of information it contains or whether you will cause this band's pay-per-click total to increment by clicking the link. If it turns out to be destructive or useless I'll change the link. Looking at this awkward page crowded with information that's good to have in Google but sort of unattractive for the reader, I'd recommend that they do something a little more radical with the stylesheet to de-emphasize some of that text. At the very least, the genre labels should be a different (more subdued) color. In addition, some left-padding would give them enough space that they don't seem crowded up against the song titles. Filed in: music, pr, web, design
1 Comments:
Came across your blog while searching from google and just wanted to say thanks for the advice and tips. We're definitely going to implement them.
It's tough to define or explain a band's music to someone who has never heard of it which is why we key worded bands that we really dig. We figured that people that like those bands would probably be interested in what we're up to. I wouldn't say we 'sound like' them - just that we were influenced by them.
It's also why we used different genres for the songs. Anyway, thanks again for the advice. If you have any other ideas we're listening!
Damo
www.OursToDestroy.com
By Anonymous, At 6:18 AM
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